Four (4) simple investments to build a successful business
So you’ve decided to open your own business. And why not? You’re super talented; you know what you offer and who needs it the most. You have positioned yourself to take over the world one…
One sure way to get noticed in business
Let’s face it, you need to be making more sales in your business. You’ve tried different forms of advertising and media but you need something a bit more. Something that can not only connect with…
Collaboration makes it happen: The five (5) myths you must dismiss to achieve success
Collaboration is the Currency of Entrepreneurship When I first heard that phrase I almost fell out of my seat. My mentor spoke about this in an event I attended recently and those were the exact…
How to make marketing make sense.
It’s funny how many people ask me the same question: “What exactly is Marketing?” Funny because there is no one way to answer that. Why? Because marketing is basically everything. It's advertising It's branding It's…
How I almost lost my mind because of social media
It’s been a while since I’ve written and so much has happened I’ve completely re branded all thanks to CDB Design Studio, NOBIT Solutions and Adrian Best Studios. If you haven’t seen my brand spanking…
How to handle a Public Relations nightmare
For the past few weeks, we’ve been seeing big name companies being bombarded with bad press. From the Pepsi debacle to United Airlines, companies are making some questionable choices which can leave their customers and…
Pepsi: Clearly NOT the choice of the new generation right now
So, if you have not heard already, Pepsi launched what could quite possibly be the worst commercial of all time. Based on the negative backlash it received the company was not only forced to pull…
Why its a good thing to fail in business.
Ahhhhh yes……the dreaded four letter “F” word that no business owner or entrepreneur wants to hear. Fact is, no one wants to fail……at anything……especially in business. I mean, you’ve stepped out on our own, defied…
How to be a S.M.A.R.T Entrepreneur
Being is business is not for everyone. It’s quite possible to get shaken and stirred while climbing your way to the top. When it comes to marketing your business, having a plan of action is…
Ten (10) lessons you can learn about business just from ‘keeping up’
I unapologetically keep up with the Kardashians/Jenners because they are MARKETING GENIUSES!!!!! They have amassed a great deal of wealth, power and publicity from just being themselves. Love them or hate them, they have infiltrated…